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The artist gives twenty-five thousand pounds award winnings to grassroots music venues

The artist holding his trophy in the North East
He was awarded the prestigious award recently in his hometown

The artist has given the full amount of his twenty-five thousand pound award winnings to the trust for venues, which functions to save the UK's small concert spaces.

Fender was presented with the prize on mid-October as his new release People Watching was declared the top album of the past year.

The musician has chosen to hand the money over to the MVT, in recognition of the crucial part local spots had in his early career.

"I wouldn't be doing what I am doing today if it hadn't been for all the performances I played around the North East, and beyond, when I was starting out," remarked the artist. "These locations are iconic, but they are in difficulty."

Beginning in 2023, at least 150 of these locations have ceased operations – approximately one-sixth of the whole industry in the UK.

Over the past year, well-known musicians such as Pulp, Coldplay, Katy Perry and Sheeran have all supported the MVT in its attempts to support the industry, by applying a modest fee to their ticket costs, which goes to help local stages.

Sam Fender also participated, generating more than £100,000 on his live tour to assist numerous small stages across the UK.

The money helped locations that were dealing with potential shutdown due to issues arising from flooding, fire incidents and bereavements, as well as permit problems, court cases and neighbor objections.

Additional spaces received financial assistance in upgrading facilities and technical equipment that helped performers and audiences.

"The concept that funds from performances in big venues backs the local stages, where it kicks off for artists like me, is just sensible," the star has commented.

The band Pulp performing
They are among the artists who gave their award funds to good causes

He is among several artists to donate his Mercury Prize funds to good deeds.

In the band won the award in 1996 for their record their work, frontman Jarvis Cocker declared that the band would donate their prize money to the non-profit War Child.

That year, musician the artist shared her award between multiple charities, including the NSPCC and a charity for Sickle Cell.

"And I donated a £1,000 to the center, to their classes, because I trained in gymnastics when I was younger and they lacked updated gear," she told outlets.

Two years ago, they contributed their winnings to the local youth club that nurtured their act, as well as other local music groups.

Also winners that year M People donated their prize to a multiple sclerosis charity after a friend was found to have the illness.

"The victory was ample," stated vocalist Small. "The cash was the cherry on top but we didn't need the cherry, because we had the cake. So our winning affected somebody else's life."

Recently, the MVT revealed it had rescued several grassroots venues in south-east England, by bringing them into community ownership.

The first in that area and the second in the city were bought under the public acquisition program, which is backed by the arts council and enthusiasts who buy "stakes" in the venues.

About the author

Michael Love

Elena Vance is a seasoned journalist and analyst with over a decade of experience in distilling complex topics into accessible summaries.

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